GoRally, founded by Sam and Abhinav—both experienced professionals with strong sports backgrounds—aims to transform India’s sports culture by popularizing recreational sports, particularly pickleball. Recognizing that only 0.4% of Indians play sports regularly, they see pickleball, the world’s fastest-growing sport, as an ideal vehicle due to its inclusivity, ease of learning, and affordability. Their vision is to create vibrant, welcoming spaces that attract not just athletes but anyone seeking an active lifestyle, with facilities already expanding in Bangalore and a growing community of over 4,000 players.
Pickleball’s growth potential in India is significant, especially in tier-2 and tier-3 cities, supported by low court construction costs and its appeal across all ages and fitness levels. GoRally plans to scale pan-India, integrate technology, and explore retail opportunities, aiming to engage 10 million players within five years and establish pickleball as one of India’s top recreational sports.
