Top Products and Brands of 2024 According to Google’s Search Data
Google has released its list of the top 100 brands, products, and shopping categories based on search data in 2024, revealing some interesting trends and insights. From popular tech gadgets to beauty products, the list covers a wide range of items that captured the attention of consumers throughout the year.
One standout trend highlighted by Google is the spike in searches for white noise machines for sleep, which hit an all-time high in 2024. This indicates a growing interest in products that promote better sleep and relaxation. Additionally, skin care sets saw a 100% spike in searches, showing a continued focus on self-care and wellness.
In response to Google’s list, NBC Select editors reflected on their favorite products covered in 2024. From fitness trackers to wireless charging stations, the editors compiled a list of top picks within each category. For example, Therabody massage guns, Oura Ring fitness trackers, and Hicober wireless chargers were among the favorites highlighted by the editors.
Other popular products featured in the list include running sneakers, earbuds, indoor gardening kits, and lip treatments. Searches for pickleball equipment, plush robes, ice cream makers, and record players also saw significant increases in 2024, reflecting diverse consumer interests and hobbies.
Overall, Google’s list provides valuable insights into consumer behavior and preferences, while NBC Select’s curated selection of top products offers readers a glimpse into the most popular and highly recommended items of the year. As we look ahead to 2025, it will be interesting to see how these trends evolve and shape the future of shopping and consumer culture.
