The Rise of Pickleball in India: From Instagram Reels to Professional Tournaments
Software engineer Ajit Pal Singh from Noida discovers pickleball through an Instagram reel and gets hooked, leading to a surge in popularity of the sport in urban India. The pandemic boom and the sport’s unique appeal have contributed to its rapid growth, with tournaments offering substantial prize money and a professional league in the works. With celebrities and sports icons embracing pickleball, the sport is on track to potentially make its way to the Olympics in the future.
