Exploring Cuffing Season Trends and Tinder’s Year in Swipe for 2024 and Beyond
Cuffing season is in full swing and as 2024 comes to a close, Tinder has released its annual Year in Swipe report, revealing the top dating trends of the year and making predictions for 2025.
According to Tinder, the top trends of 2024 included the fastest-growing mentions in bios such as “pickleball,” “freak,” and “deserve.” Users also indicated their preferred communication styles, with “better in person” ranking at the top. Love styles were also measured, with time together, touch, thoughtful gestures, compliments, and presents being the top 5.
Looking ahead to 2025, Tinder predicts that singles will be more upfront about what they want, with a focus on serious relationships rather than casual hookups. The app also anticipates a rise in “micro-connecting” and “nano-ships,” emphasizing small gestures and connections.
Additionally, Tinder suggests that daters will embrace the magic of the unplanned in 2025, moving away from strict rules and embracing optimism. The app also predicts that singles will streamline their dating rosters, focusing on fewer, more meaningful connections.
In terms of qualities that singles are prioritizing in 2025, trustworthiness, physical attraction, shared values, emotional availability, and shared interests are among the top considerations. Deal-breakers include being upfront about what they want and refusing to settle for less.
These predictions come at a time when dating apps are facing challenges, with a decline in user bases reported by major players like Tinder, Hinge, Bumble, and Grindr. Despite this, Tinder remains committed to addressing perception challenges and highlighting the diverse range of relationships that can be found on the app.
Overall, Tinder’s Year in Swipe report offers a glimpse into the evolving landscape of dating in 2024 and provides insights into what may lie ahead in 2025.