Le-Vel, the health and wellness company behind the THRIVE system, has announced a new partnership with USA Pickleball, the governing body of America’s rapidly growing sport. The collaboration launched at the Golden Ticket Tournament in Greensboro, NC, where Le-Vel provided elite athletes with gift bags featuring their flagship THRIVE products designed to boost energy, hydration, and overall wellness. This partnership aims to enhance the player experience at various tournaments throughout the 2025 season, culminating in a major presence at the USA Pickleball Nationals in San Diego.
This alliance reflects shared values of movement, mindset, and momentum, positioning Le-Vel not just as a sponsor but as a nationwide wellness movement supporting athletes and communities. Founded in 2012, Le-Vel offers innovative nutritional and skincare solutions with a global customer base exceeding 10 million. Through this partnership, Le-Vel seeks to connect with new audiences who prioritize health and performance, reinforcing the lifestyle synergy between the sport of pickleball and the THRIVE brand.
