Shrewsbury’s Knott: From Peanut Butter Entrepreneur to Pickleball Enthusiast
Shrewsbury’s Knott, co-director of Knotty’s peanut butter brand, has found a new passion in the world of pickleball. The 57-year-old has not only embraced the sport but has also formed a lasting partnership with Pickleball England, showcasing his love for the game.
Knott, who enjoys the taste of British pickleball in Bolton, emphasized that the best part of the sport is the camaraderie and friendships it fosters. “Knotty’s is our entry into the branded side of things,” he explained. “We’ve sponsored pickleball events like the English Open and the English Nationals because myself and Dave [Cooper] are mad about pickleball.”
Pickleball, a racket sport played with paddles and a plastic ball, has been gaining popularity in England, attracting players of all ages. The recent 2024 Skechers English Nationals saw a record number of 1,111 players competing at Bolton Arena, showcasing the growth of the sport.
Knott highlighted the social aspect of pickleball, noting that it’s a great way to stay connected with friends and meet new people. “It’s easy to play at a basic level and have a competitive game,” he said. “It’s another entry into a social group where you can get competitive and fit.”
With Pickleball England announcing a record number of players at the English Nationals, the sport continues to thrive in the UK. Knott’s passion for pickleball and his dedication to promoting the sport through Knotty’s brand sponsorship exemplify the spirit of community and sportsmanship that pickleball embodies.
