Herbalife Named Official Nutrition and Hydration Sponsor of Women’s College All-Star Game
Herbalife, a global health and wellness leader, has announced its sponsorship of the Women’s College All-Star Game as the Official Nutrition and Hydration Sponsor. This event will feature 20 of the nation’s top collegiate basketball players competing before entering the next phase of their careers. Herbalife’s commitment to addressing the nutritional and hydration needs of female athletes is evident in this partnership.
“With over 20 years of experience in empowering female athletes, Herbalife is proud to provide personalized nutrition and hydration solutions to help athletes excel,” said Hanan Wajih, Herbalife’s chief marketing officer. The company’s expertise in tailored nutrition and hydration will support the specific needs of female athletes during the Women’s College All-Star Game.
Herbalife will provide athletes with premium nutrition products, including those from the Herbalife24 NSF Certified for Sport® line, designed to enhance hydration, endurance, and recovery. Fans attending the event will also have the opportunity to try these products.
Mark Starsiak, senior vice president at Intersport, the operator of the Women’s College All-Star Game, expressed excitement about Herbalife’s sponsorship. He highlighted the company’s dedication to supporting women in sports and ensuring that players have the best nutrition and hydration to perform at their highest level.
In addition to its role as the Official Nutrition and Hydration Sponsor, Herbalife is also the presenting sponsor of the Women’s College All-Star Game Watch List, recognizing standout female college basketball players leading up to the event.
For over two decades, Herbalife has been empowering female athletes worldwide, sponsoring more than 50 women across various sports. The company provides athletes with access to nutritionists, dietitians, premium products, and other resources to help them succeed in their sports.
Follow @Herbalife and @HerbalifeUSA on social media for updates on the Women’s College All-Star Game. For more information about Herbalife, visit https://ir.herbalife.com.
About Herbalife Ltd.
Herbalife is a premier health and wellness company that has been changing lives with nutrition products and a business opportunity since 1980. The company offers science-backed products in over 95 markets through entrepreneurial distributors who provide coaching and a supportive community to inspire healthier, more active lifestyles.
About Intersport
Intersport is an award-winning agency that helps brands make meaningful connections with consumers through expert insights in marketing, hospitality, and event operations. The agency owns and operates events across professional and collegiate sports, including basketball, football, golf, pickleball, and volleyball.
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