HEAD USA Partners with UVA Pickleball: Historic Sponsorship Deal Announced
HEAD USA and UVA Pickleball have joined forces in a groundbreaking partnership that is set to elevate collegiate pickleball to new heights. The historic multi-year sponsorship deal between the two entities covers a wide range of equipment and program support, making it the largest partnership in collegiate pickleball history.
The collaboration between HEAD USA and UVA Pickleball began at the 2023 DUPR Collegiate Nationals, where the two first connected. What started as a shoe sponsorship and tournament support has now evolved into a long-term commitment that will provide UVA’s tournament team with top-of-the-line equipment for all competitions, including the upcoming 2025 Nationals in Atlanta.
UVA Pickleball’s rapid growth and success on the court have been instrumental in attracting major brands like HEAD USA. The partnership signifies the increasing importance of collegiate pickleball, with UVA leading the way in pushing the sport forward.
Both parties are thrilled about the partnership, with Conor Burns, Head of Sponsorships at UVA Pickleball, expressing pride in the collaboration and Katie Benson, Pickleball Promotions & Partnerships Manager for HEAD USA, sharing excitement about expanding their relationship with UVA Pickleball.
The University of Virginia Pickleball Team is known for its competitive spirit and rapid growth, setting new standards for collegiate play. Meanwhile, HEAD USA is a global leader in providing high-performance equipment for athletes across various sports divisions.
This partnership is not only significant for UVA Pickleball and HEAD USA but also for the future of collegiate pickleball as a whole. It is expected to enhance the team’s performance and increase visibility for the sport, potentially inspiring other universities to invest in pickleball programs.
In conclusion, the partnership between HEAD USA and UVA Pickleball is a game-changer for collegiate pickleball, showcasing the sport’s surging importance in college sports and setting a new standard for partnerships in the industry.